BMPR LEVEL 8 RESEARCH TIPS

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 Greetings My fellow Marketer and PRO/PRM and Associated Students.

Lets look on performing a wonderful education research Proposal 2021/2022. 


Chapter One: BACKGROUND OF THE STUDY

       First, You have to choose a Marketing research title or topic by considering a variables both dependent and independent Variables.

For Example, THE INFLUENCE OF ADVERTISING ON SALES PERFORMANCE (Research Title) 

        Second, Make sure your objectives are direct adressing a research title, you can formulate atleast three objectives, all objectives should adress an dependent variable

         Third, Your research questions of the study should be generated from you specific objectives


Chapter Two: LITERATURE REVIEW

        Fourth, Your Literature Review should be carried from your variables both dependent and independent Variables or even there is intermidiate/rry Variables suppose to be considerable in your Literature Review

       Fifth, in Theoritical Review , the theories that suppose to support your study are those related or addressed the same issue as your study stated. Atleast two theories to support your study

       Sixth, in Emperical Review , You have to state the related studies that conducted by other researchers, its good to begin with global to country range.

        Seventh, in Conceptual Framework You have to indicate by sketch/diagram the relationship between dependent variable and independent Variable. 

       Eight, Operation Famework here you define properly your conceptual Framework.

        Ninth, Hypothesis formulation (its' not neccessary to all studies) 

                     

Chapter Three: RESEARCH METHODOLY

1. Study area, it means your field area example UBUNGO MUNICIPAL or NITIONAL INSTITUTE OF TRANSPORT

2.Research approach, Most of research are using both quantitative and qualitative research approach

3. Popolation and Sampling Design, you have to target your study's population Example NIT's Student

Sampling Design (sample size, sampling techniques)

4. Data types and Source, All research are using both primary ana secondary research data,

Here also your have to explain on how your going to collecr the information/Data (Data collection Techniques)

5.Research Design. The structure of your research neither descriptive nor explanatory, case study, e.t.c

6. Validity and Reliability of the study (on Validity means the data is precise, correct and accurate)

7. Data analysis ( there are prenty ways to analyze the information, You can choose to use (SPSS) Statistical package for social science or you can use ME ( MICROSOFT EXCEL )


★THANKS FOR YOUR TIME

★FOR ANY ASSISTANT CONTACT ME THROUGH MY EMAIL

lalikadickson225@gmail.com

Or

+255 (0) 742 011 685


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